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Writer's pictureFiroza Kothari

IDEA Step Up - Pitch Day Winner

Participating in the Pitch Day at the IDEA Step Up program marked a significant milestone for us, representing the culmination of our intensive 6-month journey through the incubator program. This opportunity allowed us to showcase our innovative ideas and hard work to a distinguished audience composed of over 50 experts hailing from diverse professions, including angels, venture capitalists, mentors, healthcare professionals, and more.





Stepping onto the stage, we were excited to present our vision and the progress we had made during the program. The audience's collective expertise and varied backgrounds promised a challenging but rewarding experience, as we knew they would bring unique perspectives to evaluate our pitch.


The preparation that went into this moment was extensive. We fine-tuned our presentation to ensure that not only did we highlight the problem we were solving, but we also showcased the robustness of our solution, its potential impact, and our execution strategy. We incorporated data, visuals, and anecdotes to make our pitch engaging and relatable to individuals from different domains.


As we began our presentation, we felt a mix of nervousness and excitement. The room was buzzing with anticipation, and the air was charged with energy. Presenting in front of such a diverse and esteemed audience was a testament to our growth throughout the incubator program.


Upon delivering our pitch, we were elated to learn that our efforts had borne fruit. Winning the first prize in the competition was a validation of our hard work, dedication, and innovative thinking. Not only did we receive recognition for our pitch, but the added monetary compensation of CAD 2000 further highlighted the value our idea brought to the table.


The victory wasn't just about the prize money; it was a moment of validation for our team's dedication and our idea's potential. The positive feedback and interest from the experts in the room provided us with a sense of accomplishment and reinforced our belief in the direction we were heading.





With this win, we feel motivated and emboldened to take the next steps in our entrepreneurial journey. The connections we made during the event, the feedback we received, and the overall experience of participating in such a competitive and diverse environment will undoubtedly contribute to our growth as innovators.


In conclusion, the Pitch Day at the IDEA Step Up program was a pivotal moment for us, where we not only showcased our hard work but also emerged victorious in a competition featuring a prestigious audience. This experience will undoubtedly serve as a stepping stone as we continue to develop and refine our idea, working towards bringing it to life in the broader market.




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